Software report

Software companies shake up growth approach

The traditional software playbook - build, scale, IPO - has evolved into something more creative and flexible. 

Nearly half of all software companies are reinventing their pricing models. Why? Customers want to see exactly how software drives their success, and they want pricing that reflects real value delivered.

Meanwhile, keeping pace with innovation has become the industry's biggest challenge. Companies are restructuring to become more agile, exploring new funding paths, and finding creative ways to grow beyond traditional models.

BDO's 2025 Software report reveals where the industry is heading. And how companies are positioning themselves for growth.

Discover in the report:

  • Why value-based pricing is replacing traditional models
  • How AI can transform profitability beyond marketing
  • What growth strategies are emerging as alternatives to IPOs
  • How companies are adapting to rapid technological change
BDO's 2025 Software Report

Want to know how they're adapting and why AI can transform profitability beyond marketing?

Download the full report for more info
BDO's 2025 Software Report